5 Tips on How to Explain a Business to the Masses With Video

ENTREPRENEUR | on Mon, Mar 20, 2:30 PM

The dominance of video[1] is undeniable. With four times[2] as many consumers preferring to watch video about a product than to read about it, video is clearly consumers' preferred medium to learn about new services or offerings. And not only is it preferred, but video is impactful. Research shows 46 percent[3] of viewers take action after watching a video, and shoppers who view a product video are 1.81 times[4] more likely to purchase the item compared to non-viewers.One of the easiest ways ...

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